Genuine vs. Generic - The Real Benefits of Genuine Ink Cartridges

24/ 8/ 2017 3: 0 PM

There’s a common frustration amongst many printer owners and that’s the cost to purchase replacement ink cartridges. When people are faced with purchasing ink cartridges that cost anywhere from as little as around $12 to several hundred dollars, it can be a tough cost to justify. However, there are several benefits that outweigh the cost of buying generic ink cartridges. Here are a few things that you should keep in mind.

Original Equipment Manufacturers (OEMs) invest in research and development (R&D).

Since their introduction both ink and toner cartridges have continually evolved and improved. Today’s cartridge bears very little resemblance to its forebears. In both print quality and technology. This is due to the vast amounts of money spent by OEMs on R&D. HP actually invests $1 billion a year into ink research and development. That’s around 4% of its total cartridge revenue. The printer ink technology is tested to withstand heating to 300C to vaporise the ink and dropping as many as 36,000 drops per second at 30 miles per hour. The technology is state of the art, with the cartridge being able to deliver 72.9 million possible colour combinations.

Additionally, the products are guaranteed not to fail. By purchasing generics that don’t go through research and development, you are putting yourself at risk of purchasing a printer cartridge unit that could possibly be dead on arrival.

It can take up to five years of continual R&D, and millions of dollars to develop a new type of ink or print system and bring it to market. Generics only plagiarise the existing ink cartridges and their models are actually generations behind when it comes to print quality and longevity.

Original Equipment Manufacturers are committed to ethical recycling.

OEMs are prepared to invest a portion of the profits that they receive into ethical recycling practices once their printer or toner cartridges have reached the end of their life cycle. Generic suppliers don’t have any processes for recycling the ink cartridges that they produce. They keep 100% of their profits and don’t contribute towards any eco-friendly measures that helps to prevent used ink and toner cartridges from ending up in landfill.

It’s important for ink and toner cartridge suppliers to ‘act responsibly’ since in Australia alone, nearly 30 million used cartridges end up in landfill every year.

There’s a noticeable difference in longevity between the cartridges.

The OEMs aim to produce ink cartridges that will provide the best page yield and value for money with both the cartridges and the finish of the print. By purchasing generics, there’s a chance that the print yield won’t only be lower, but that there will be a lower longevity and increased costs due to misprints and wastage.

Generics risk damaging your printer.

The genuine printer cartridges are designed specifically for your printer. This reduces the risk of damaging your printer, thus minimising any unforeseen repair costs. Generic ink cartridges don’t maintain the quality assurance that OEMs adhere to.

Genuine ink cartridges are the way to go. Although the initial purchase price is slightly higher, you will have more peace of mind and benefits when printing.

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Genuine vs. Generic - The Real Benefits of Genuine Ink Cartridges

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